Fair comparisons without feature theater
A field note on scoring stacks by operational burden and change risk instead of checkbox lists.
Feature matrices invite marketing to win. Our constraint mapping workshop starts with axes leadership actually feels: integration cost, observability, operational burden, and how hard a choice is to reverse.
Analysts score only what evidence supports. Missing evidence is recorded as a gap, not a zero or a five. That single rule changes the room’s tone.
Bring two products you already argue about. Leave with a map you can defend in a calm voice.